Self-definition, defensive processing, and influence: the normative impact of majority and minority groups.

@article{Wood1996SelfdefinitionDP,
  title={Self-definition, defensive processing, and influence: the normative impact of majority and minority groups.},
  author={Wendy Wood and G J Pool and Kira Leck and Doug Purvis},
  journal={Journal of personality and social psychology},
  year={1996},
  volume={71 6},
  pages={1181-93}
}
Past research has found that recipients agree with majority group positions and resist minority group positions on direct measures of influence. The authors suggest that these attitude shifts reflect normative pressures to align with valued majorities and to differentiate from derogated minorities. In support of this idea, participants who considered a majority group relevant to their own self-definitions (but not those who judged it irrelevant), on learning that the group held a… CONTINUE READING

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