Seeing odors in color: Cross-modal associations in children and adults from two cultural environments.

Abstract

We investigated the occurrence and underlying processes of odor-color associations in French and American 6- to 10-year-old children (n = 386) and adults (n = 137). Nine odorants were chosen according to their familiarity to either cultural group. Participants matched each odor with a color, gave hedonic and familiarity judgments, and identified each odor… (More)
DOI: 10.1016/j.jecp.2017.09.007

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