Seeding the S-Curve? The Role of Early Adopters in Diffusion
@article{Catalini2016SeedingTS, title={Seeding the S-Curve? The Role of Early Adopters in Diffusion}, author={Christian Catalini and Catherine Tucker}, journal={Economics of Networks eJournal}, year={2016} }
In October 2014, all 4,494 undergraduates at the Massachusetts Institute of Technology were given access to Bitcoin, a decentralized digital currency. As a unique feature of the experiment, students who would generally adopt first were placed in a situation where many of their peers received access to the technology before them, and they then had to decide whether to continue to invest in this digital currency or exit. Our results suggest that when natural early adopters are delayed relative to…
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