Sales promotions and food consumption.

@article{Hawkes2009SalesPA,
  title={Sales promotions and food consumption.},
  author={C. D. Hawkes},
  journal={Nutrition reviews},
  year={2009},
  volume={67 6},
  pages={333-42}
}
Sales promotions are widely used to market food to adults, children, and youth. Yet, in contrast to advertising, practically no attention has been paid to their impacts on dietary behaviors, or to how they may be used more effectively to promote healthy eating. This review explores the available literature on the subject. The objective is to identify if and what literature exists, examine the nature of this literature, and analyze what can be learned from it about the effects of sales… CONTINUE READING