Reviews of Cross-Cultural Studies Impact on Japanese MNEs' Business Strategy Decision-Making in China

@article{Zhou2009ReviewsOC,
  title={Reviews of Cross-Cultural Studies Impact on Japanese MNEs' Business Strategy Decision-Making in China},
  author={H. L. Zhou and Deling Xu and Ying Chun Guo},
  journal={2009 Fourth International Conference on Computer Sciences and Convergence Information Technology},
  year={2009},
  pages={300-305}
}
There is a common phenomenon of globalization which asks us to think about it is necessary to explore the relationship between managing global business and realizing the special nature of culture. In other words, we should recognize the concepts of cross-cultural boundaries are related to global management. Globalization is an integrated process of standardization and localization. Multinational Enterprises have to be concerned about how to do business strategies by crossing cultures. Therefore… CONTINUE READING