Revenue Management for a Primary-Care Clinic in the Presence of Patient Choice

@article{Gupta2008RevenueMF,
  title={Revenue Management for a Primary-Care Clinic in the Presence of Patient Choice},
  author={Diwakar Gupta and Lei Wang},
  journal={Oper. Res.},
  year={2008},
  volume={56},
  pages={576-592}
}
In addition to having uncertain patient arrivals, primary-care clinics also face uncertainty arising from patient choices. Patients have different perceptions of the acuity of their need, different time-of-day preferences, as well as different degrees of loyalty toward their designated primary-care provider (PCP). Advanced access systems are designed to reduce wait and increase satisfaction by allowing patients to choose either a same-day or a scheduled future appointment. However, the clinic… 

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