Response latencies of pleasure and displeasure ratings: Further evidence for mixed feelings

  title={Response latencies of pleasure and displeasure ratings: Further evidence for mixed feelings},
  author={Ulrich Schimmack},
  journal={Cognition and Emotion},
  pages={671 - 691}
  • U. Schimmack
  • Published 1 August 2005
  • Psychology
  • Cognition and Emotion
All studies that examined the co-occurrence of pleasure and displeasure revealed at least some reports of mixed feelings (i.e., reports of concurrent pleasure and displeasure). Some researchers attribute these reports to measurement error, whereas others regard them as valid. This article examined response latencies of affect ratings to test the validity of reported mixed feelings. First, I demonstrate that respondents need more time to indicate the presence of an affect than the absence of an… 

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