Relying on the Ground Game

  title={Relying on the Ground Game},
  author={Joshua P. Darr and Matthew Levendusky},
  journal={American Politics Research},
  pages={529 - 548}
Though elite-based campaign mobilization was thought to be dead just a few election cycles ago, it has come roaring back in recent years. The vast majority of this direct voter outreach is coordinated through campaign field offices. Despite the increasing importance of such activities, little is known about where campaigns choose to locate these field offices and what effect campaign offices have on election outcomes. We develop a theoretical argument about where candidates will locate these… Expand

Tables from this paper

Campaign Field Offices and Voter Mobilization in 2012
During the last several presidential elections, much attention has been paid to campaign field offices. A number of analyses have investigated the impact of field offices on vote choice, but thereExpand
The Ground Game in the 2012 Presidential Election
Relatively little research has examined the effects of campaign-led field activity in a competitive election. In this article, we leverage a unique data set containing the location of every BarackExpand
By ground or by air? Voter mobilization during the United States’ 2008 presidential campaign
ABSTRACT Aggregate studies find no effect of campaign advertising on voter turnout in the United States, thereby calling into question experimental and survey-based studies that produce strongExpand
The Air War Versus the Ground Game: An Analysis of Multi-Channel Marketing in U.S. Presidential Elections
This study jointly examines the effects of television advertising and field operations in U.S. presidential elections, with the former referred to as the “air war” and the latter as the “groundExpand
Truman defeats Dewey: The effect of campaign visits on election outcomes
Political science research suggests that campaign visits by presidential candidates produce small and short-lived effects, consistent with mixed findings of their influence on election returns. WeExpand
Get out the early vote: co-ethnic mobilization and convenience voting
ABSTRACT Minority voters are more likely to vote in the presence of a co-ethnic candidate. We argue that co-ethnicity should be significantly related to the decision to cast a ballot prior toExpand
Selling to a Moving Target: Dynamic Marketing Effects in US Presidential Elections
We examine the effects of various political campaign activities on voter preferences in the domain of US Presidential elections. We construct a comprehensive data set that covers the three mostExpand
The Effect of Television Advertising in United States Elections
We provide a comprehensive assessment of the impact of television advertising on United States election outcomes from 2000-2018. We expand on previous research by including presidential, Senate,Expand
Presence to Press: How Campaigns EarnLocal Media
Today’s campaigns have ample resources with which to influence the media, while plummeting revenue, readership, and reporting staffs make local newspapers more vulnerable than ever. This imbalanceExpand
When campaigns call, who answers? Using observational data to enrich our understanding of phone mobilization
Abstract For decades, campaigns have used phone calls to move voters to the polls. Political scientists have made great strides using field experiments to study whether campaign calls effectivelyExpand


Voter Mobilization and the Obama Victory
As with the other presidential elections from this decade, the 2008 election was followed by considerable speculation as to how new efforts to mobilize voters affected the eventual outcome. AlthoughExpand
Did Obama’s Ground Game Matter? The Influence of Local Field Offices During the 2008 Presidential Election
Imbued with unprecedented financial resources, the Obama 2008 presidential campaign established more than 700 field offices across the country, mostly in battleground states. To what extend did thisExpand
Do Campaigns Drive Partisan Turnout?
Although campaign strategy often, and perhaps increasingly, emphasizes the mobilization of core supporters, we know little about whether campaigns affect the partisan complexion of the electorate. WeExpand
Get Out the Vote!: How to Increase Voter Turnout
Get Out the Vote! Is a practical guide for anyone trying to mobilize voters or organize at the grass roots. Unlike authors of other campaign advice books, Donald Green and Alan Gerber root their workExpand
Do Community-Based Voter Mobilization Campaigns Work Even in Battleground States? Evaluating the Effectiveness of MoveOn's 2004 Outreach Campaign
One of the hallmarks of the 2004 presidential election was the unusual emphasis on face-to-face voter mobilization, particularly face-to-face mobilization conducted within neighborhoods or socialExpand
The Mobilization of Core Supporters: Campaigns, Turnout, and Electoral Composition in United States Presidential Elections
Our objective is to investigate the relationship between presidential campaign activities and political mobilization in the states, with specific focus on the mobilization of core constituents. UsingExpand
Mobilizing Pasadena Democrats: Measuring The Effects of Partisan Campaign Contacts
This paper examines the effect of an entire campaign using a randomized field experiment where the treatment consists of campaign decisions made by a campaign manager. In contrast to the majority ofExpand
Electoral Politics as a Redistributive Game
Spatial models of electoral competition typically simplify the analysis by ignoring the question of internal constituency politics: constituencies are modeled simply as a distribution of ideal pointsExpand
Turning Out the Base or Appealing to the Periphery? An Analysis of County-Level Candidate Appearances in the 2008 Presidential Campaign
We examine county-level campaign appearances by the Republican and Democratic tickets during the 2008 general election. Our analysis reveals that the McCain-Palin ticket campaigned in a way that wasExpand
Battleground States versus Blackout States: The Behavioral Implications of Modern Presidential Campaigns
We examine the influence of “battleground” designation by presidential campaign strategists on the political activation and involvement of resource poor voters, particularly those in lower incomeExpand