Regulating and negotiating linguistic diversity: top-down and bottom-up language planning in the Moroccan city
@article{Hassa2012RegulatingAN, title={Regulating and negotiating linguistic diversity: top-down and bottom-up language planning in the Moroccan city}, author={Samira Hassa}, journal={Current Issues in Language Planning}, year={2012}, volume={13}, pages={207 - 223} }
This study examines language planning as displayed in street names, advertising posters, billboards, and supermarket product displays in three Moroccan cities: Casablanca, Fes, and Rabat. The study reveals somewhat confusing language planning stemming from on-going political, economic, and social transformation in Morocco. More than 50 years after the end of colonization (1912–1956), street names inherited from the French colonial past are still being replaced with those intended to honor…
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