Regularisation and reliability assessment of data in survey analysis

@article{Hosseininasab2015RegularisationAR,
  title={Regularisation and reliability assessment of data in survey analysis},
  author={Amin Hosseininasab},
  journal={IJDATS},
  year={2015},
  volume={7},
  pages={284-300}
}
Surveys are considered a powerful tool in business strategy planning and decision making and in many cases provide essential data for managers in different circumstances. However, while it is evident that each respondent presents a difference in evaluating and rating questions, their psychological differences are rarely assessed and data is generally considered of the same value and reliability. This paper proposes the use of predefined questions to evaluate the differences of value in the… CONTINUE READING

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