Regional Influences on Foreign Market Development by Business Service Companies: Elements of a Strategic Context Explanation

@inproceedings{Ofarrell1998RegionalIO,
  title={Regional Influences on Foreign Market Development by Business Service Companies: Elements of a Strategic Context Explanation},
  author={Patrick N. O'farrell and Peter Wood and Jurong Zheng},
  year={1998}
}
O'FARRELL P. N., WOOD P. A. and ZHENG J. (1998) Regional influences on foreign market development by business service companies: elements of a strategic context explanation, Reg. Studies 32 , 31-48. The internationalization literature - both of manufacturing and services - has concentrated upon the issue of entry, and largely ignored post-entry behaviour and market development. A major aim of this paper, therefore, is to present evidence on foreign market development by business service firms… CONTINUE READING

Citations

Publications citing this paper.
SHOWING 1-10 OF 37 CITATIONS