Reconstructing Mediatization as an Analytical Concept

  title={Reconstructing Mediatization as an Analytical Concept},
  author={Winfried Schulz},
  journal={European Journal of Communication},
  pages={101 - 87}
  • W. Schulz
  • Published 1 March 2004
  • Art
  • European Journal of Communication
Mediatization relates to changes associated with communication media and their development. A basic assumption of mediatization is that the technological, semiotic and economic characteristics of mass media result in problematic dependencies, constraints and exaggerations. These are closely associated with three basic functions of the media in communication processes: (1) the relay function, grounded in the media’s technological capacities, serving to bridge spatial and temporal distances; (2… 

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