Reactions to counterstereotypic behavior: the role of backlash in cultural stereotype maintenance.

  title={Reactions to counterstereotypic behavior: the role of backlash in cultural stereotype maintenance.},
  author={Laurie A. Rudman and Kimberly Fairchild},
  journal={Journal of personality and social psychology},
  volume={87 2},
Social and economic sanctions for counterstereotypical behavior have been termed the backlash effect. The authors present a model of the role of backlash in cultural stereotype maintenance from the standpoint of both perceivers and actors. In Experiments 1 and 2, participants lost a competition to either atypical or typical men or women and subsequently showed greater tendency to sabotage deviants. Moreover, undermining deviants was associated with increased self-esteem, suggesting that… CONTINUE READING
Recent Discussions
This paper has been referenced on Twitter 2 times over the past 90 days. VIEW TWEETS
80 Citations
92 References
Similar Papers


Publications citing this paper.
Showing 1-10 of 80 extracted citations


Publications referenced by this paper.
Showing 1-10 of 92 references

Inquisit (Version 1.32) [Computer software

  • S. C. Draine
  • Seattle, WA: Millisecond Software
  • 2002
Highly Influential
4 Excerpts

The nature and function of self-esteem: Sociometer theory

  • M. R. Leary, R. F. Baumeister
  • Advances in experimental social psychology (Vol
  • 2000
Highly Influential
4 Excerpts

Automatic activation of stereotypes: The role of self-image threat

  • S. J. Spencer, S. Fein, C. T. Wolfe, C. Fong, M. A. Dunn
  • Personality and Social Psychology Bulletin,
  • 1998
Highly Influential
4 Excerpts

Black students’ school success: Coping with the “burden of acting White.

  • S. Fordham, J. U. Ogbu
  • Urban Review,
  • 1986
Highly Influential
4 Excerpts

Some effects of task relevance and helping: You don’t always help the one you like

  • A. Tesser, J. Smith
  • Journal of Experimental Social Psychology,
  • 1980
Highly Influential
4 Excerpts

Prescriptive gender stereotypes and backlash toward agentic women

  • L. A. Rudman, P. Glick
  • Journal of Social Issues,
  • 2001
Highly Influential
4 Excerpts

Similar Papers

Loading similar papers…