Quit and Win campaigns as a long-term anti-smoking intervention in North Karelia and other parts of Finland.

  title={Quit and Win campaigns as a long-term anti-smoking intervention in North Karelia and other parts of Finland.},
  author={Tellervo Korhonen and E L Urjanheimo and Petri Mannonen and Heikki J Korhonen and Antti K Uutela and Pekka M Puska},
  journal={Tobacco control},
  volume={8 2},
OBJECTIVE To evaluate Quit and Win campaigns repeated in North Karelia and rest of Finland. DESIGN Repeated comparisons of participation rates, abstinence rates, and other measures between North Karelia and the rest of Finland. SUBJECTS Adult daily smokers in Finland participating in the Quit and Win contests in 1986-1997. INTERVENTIONS Quit and Win smoking cessation campaigns targeted at adult daily smokers throughout Finland in 1986, 1989, 1994, 1996, and 1997, including more intensive… CONTINUE READING

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