Queerbaiting: The ‘playful’ possibilities of homoeroticism

@article{Brennan2018QueerbaitingT,
  title={Queerbaiting: The ‘playful’ possibilities of homoeroticism},
  author={Joseph Brennan},
  journal={International Journal of Cultural Studies},
  year={2018},
  volume={21},
  pages={189 - 206}
}
  • Joseph Brennan
  • Published 1 March 2018
  • Art
  • International Journal of Cultural Studies
This article explores the concept of ‘queerbaiting’, a term employed by media fans to criticise homoerotic suggestiveness in contemporary television when this suggestiveness is not actualised in the program narrative. I confront the negative connotations of the term and point to the agency of audiences, using the practices of ‘slash fans’ within the Merlin fandom as my case study. I trace definitions of queerbaiting in recent scholarly work and suggest comparison with another term, ‘hoyay… 

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