Quantitative Analysis of Reading Comprehension and Reading Speed Based on Serif and Sans-Serif Fonts

@inproceedings{Burke2015QuantitativeAO,
  title={Quantitative Analysis of Reading Comprehension and Reading Speed Based on Serif and Sans-Serif Fonts},
  author={Taylor Burke},
  year={2015}
}
Our work investigates the effect of using the two general categories of fonts, serif fonts and sans-serif fonts, on the rate at which a person reads and on how much of the material a person comprehends. We have conducted an experiment in which each participant is given two articles, each using a different font, and asked to answer a short questionnaire between each article. After analyzing the data, we have come to the conclusion that serif vs sans-serif fonts produce no notable effects on… CONTINUE READING

Similar Papers

References

Publications referenced by this paper.
SHOWING 1-10 OF 10 REFERENCES

The Elements of Text and Message Design and Their Impact on Message Legibility: A Literature Review

L. Bix
  • Journal of Design Communication,
  • 2002
VIEW 1 EXCERPT

formance differences between Times and Helvetica in a reading task

R. W. De Lange, H. L. Esterhuizen, D. Beatty
  • 1993

Why serifs are important : the perception of small print

D. O Robinson, M. Abbamonte, S. H. Evans
  • 1971

Why serifs are important: the perception of small

Robinson, D.O, M. Abbamonte, S. H. Evans
  • print.Visible Language,
  • 1971
VIEW 1 EXCERPT

A psychological study of typography

Geoffrey Tillotson, Cyril Burt
  • 1959
VIEW 1 EXCERPT