Quantifying the Importance of Firms by Means of Reputation and Network Control

  title={Quantifying the Importance of Firms by Means of Reputation and Network Control},
  author={Yan Zhang and Frank Schweitzer},
  journal={Frontiers in Big Data},
  • Yan Zhang, F. Schweitzer
  • Published 2021
  • Computer Science, Medicine, Physics, Economics, Engineering
  • Frontiers in Big Data
As recently argued in the literature, the reputation of firms can be channeled through their ownership structure. We use this relation to model reputation spillovers between transnational companies and their participated companies in an ownership network core of 1,318 firms. We then apply concepts of network controllability to identify minimum sets of driver nodes (MDSs) of 314 firms in this network. The importance of these driver nodes is classified according to their control contribution… Expand

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