Product/Consumption-Based Affective Responses and Postpurchase Processes:

@inproceedings{Westbrook1987ProductConsumptionBasedAR,
  title={Product/Consumption-Based Affective Responses and Postpurchase Processes:},
  author={Robert A. Westbrook},
  year={1987}
}
The author examines consumer affective responses to product/consumption experiences and their relationship to selected aspects of postpurchase processes. In separate field studies of automobile own... 

Citations

Publications citing this paper.
SHOWING 1-10 OF 660 CITATIONS

FILTER CITATIONS BY YEAR

1993
2020

CITATION STATISTICS

  • 57 Highly Influenced Citations

  • Averaged 39 Citations per year from 2017 through 2019