Privacy Awareness in Mobile Business: How Mobile OS and Apps Support Transparency in the Use of Personal Data

@inproceedings{Hartwig2016PrivacyAI,
  title={Privacy Awareness in Mobile Business: How Mobile OS and Apps Support Transparency in the Use of Personal Data},
  author={Mattis Hartwig and Olaf Reinhold and Rainer Alt},
  booktitle={Bled eConference},
  year={2016}
}
Personal data of consumers has become a highly valuable resource in e-business. Technologies like smartphones, social networks or search engines help to access, collect and monitor an almost infinite amount of data about consumers. In this environment the traditional notice and consent principle seems insufficient for effective privacy protection. Awareness and control are constituting parts of an effective privacy management. This paper investigates how privacy awareness is supported in mobile… CONTINUE READING