Principles of Usability

@inproceedings{Wootton2003PrinciplesOU,
  title={Principles of Usability},
  author={Cliff Wootton},
  year={2003}
}
Usability is often relegated to being an afterthought in web projects. The design, branding, or marketing message of the site, as well as the whims of the client, can often make for a confusing experience for your users. Only after users complain do many developers get called in to apply abbreviated usability “fixes” to a site to address specific complaints. 
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