Pricing strategy and reserved capacity plan based on product life cycle and production function on LCD TV manufacturer

  • Z. H. Che
  • Published 2009 in Expert Syst. Appl.

Abstract

Since 2003, electronic products have become the main power of national economy growth. All the manufacturers have set their primary markets to meet the consumer’s demand. Taking the current LCD TV manufacturers as an example, they have to emphasize on the product design, performance and the reduction of cost. Therefore, nowadays the most important task for… (More)
DOI: 10.1016/j.eswa.2007.12.063

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Cite this paper

@article{Che2009PricingSA, title={Pricing strategy and reserved capacity plan based on product life cycle and production function on LCD TV manufacturer}, author={Z. H. Che}, journal={Expert Syst. Appl.}, year={2009}, volume={36}, pages={2048-2061} }