Pricing Personalized Bundles: A New Approach and An Empirical Study

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@article{Xue2016PricingPB, title={Pricing Personalized Bundles: A New Approach and An Empirical Study}, author={Zhengliang Xue and Zizhuo Wang and Markus Ettl}, journal={Manufacturing & Service Operations Management}, year={2016}, volume={18}, pages={51-68} }