Predicting vote choice for celebrity and political dynasty candidates in Philippine national elections

@article{David2016PredictingVC,
  title={Predicting vote choice for celebrity and political dynasty candidates in Philippine national elections},
  author={C. David and Ma. Rosel S. San Pascual},
  journal={Philippine Political Science Journal},
  year={2016},
  volume={37},
  pages={82 - 93}
}
  • C. David, Ma. Rosel S. San Pascual
  • Published 2016
  • Economics
  • Philippine Political Science Journal
  • Abstract Media celebrities and political dynasts dominate Philippine electoral politics, but little individual-level research has been done to understand who votes for them. This article studies three senatorial election cycles, and based on the theoretical argument that name recall plays a major role in vote choice in these elections, hypotheses are posed regarding associations with education, wealth status, media exposure, trust of the electoral process, and abstention rates. Tests indicate… CONTINUE READING
    3 Citations

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