Predicting Consumer Preferences for Fresh Salmon : The Influence of Safety Inspection and Production Method Attributes

@inproceedings{Holland2002PredictingCP,
  title={Predicting Consumer Preferences for Fresh Salmon : The Influence of Safety Inspection and Production Method Attributes},
  author={D Holland and Cathy R. Wessells},
  year={2002}
}
A rank-ordered logit model is estimated using data collected by a mail survey of consumers in the northeastern and mid-Atlantic United States. The methodology, based on conjoint analysis, determines the average relative importance and value of three product attributes for fresh salmon (seafood inspection, production method, and price), and estimates the relative attractiveness of particular products to consumers. When used in combination with demographic data and responses to questions on… CONTINUE READING
Highly Cited
This paper has 22 citations. REVIEW CITATIONS

From This Paper

Figures, tables, and topics from this paper.

Citations

Publications citing this paper.
Showing 1-10 of 17 extracted citations

References

Publications referenced by this paper.
Showing 1-10 of 20 references

Choices without Prices without Apologies,

A. Vatn, D. Bromley
Journal of Environmental Economics and Management • 1994

Heterogeneous Preferences and Aggregationin Environmental Policy Analysis: A Landfill Siting Case.

S. K. Swallow, T. W. Weaver, J. J. Opaluch, T. S. Michelman
American Journal of Agricultural Economics 76:431+3, • 1994
View 2 Excerpts

Empirical Approaches to the Problem of Aggregation Over Individuals.

T. M. Stoker
Journal of Economic Literature • 1993
View 1 Excerpt

“ A Comparison of Contingent Preference Mod

A Manalo
American Journal of Agricultural Economics • 1993

Comparison of Alternative Approaches for Estimation of Recreation and Related Benefits of Water Quality Improvements.

T. Elrod, J. J. Louviere, Davey
Report no. EPA-230-05-83-OOI.Washington, DC.: U.S. Environmental Protection • 1992

Conjoint Analysis of the Mid-Atlantic Food-Fish Market for Farmraised Hybrid Striped Bass,

F. F. Wirth, C.K, Halbrendt, G.F
Vaugbm • 1991

Conjoint Analysis in Marketing : New Developments with Implications for Research and Practice

H. M. Johnson
Journal of Marketing • 1990

Conjoint Analysis of Deer Hunting.

J MacKenzie
Northeastern Journal of Agricultural and Resource Economics • 1990

Comparison of Ratings-Based and Choice-Based Conjoint Models.

K. Helsen
Journal of Marketing Research 29:368-77 • 1989

Similar Papers

Loading similar papers…