Practical approaches to reduce the impact of bullying.

  title={Practical approaches to reduce the impact of bullying.},
  author={Jeffrey Pearce and Alexandra E. Thompson},
  journal={Archives of disease in childhood},
  volume={79 6},
Bullying has serious long term consequences for all concerned. The cost of ignoring bullying is great, and it is no longer acceptable to view bullying as a normal part of everyday life that children have to learn to tolerate. Effective strategies exist to reduce the frequency of bullying and to make this type of aggressive behaviour less likely to occur.