Playing at Serial Acquisitions

@inproceedings{Smit2010PlayingAS,
  title={Playing at Serial Acquisitions},
  author={Han Smit and Thras Moraitis},
  year={2010}
}
O ver just a few years in the early 2000s, then-CEO Chris Gent grew Vodafone from a small UK-based mobile operator into the world leader, with over 240 million customers. He did this via a sequence of 26 strategic equity transactions, including the acquisition of AirTouch and transactions leading to the creation of the Verizon wireless business in the U.S.; a bitter takeover battle for Germany’s Mannesmann; and many Asian alliances such as China Mobile link. 

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