Place as Adoption Moderating Factor Usage Implications for Mobile Data Services

@article{Homer2008PlaceAA,
  title={Place as Adoption Moderating Factor Usage Implications for Mobile Data Services},
  author={Papadopoulos Homer},
  journal={Proceedings of the 41st Annual Hawaii International Conference on System Sciences (HICSS 2008)},
  year={2008},
  pages={47-47}
}
This paper explores the role of place as potential moderating factor for the usage process of mobile data services. Mobile networked technologies are forming a multimedia mixed environment offering rich applications and services, called mobile data services. But the low diffusion of mobile data services in European societies asks for more investigation in order to explain the users' behaviour within mobile networked environments. Although the last two decades new user adoption models have been… CONTINUE READING

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