Physically Attractive Social Information Sources Lead to Increased Selective Exposure to Information

@article{Fischer2010PhysicallyAS,
  title={Physically Attractive Social Information Sources Lead to Increased Selective Exposure to Information},
  author={Peter Fischer and J. Fischer and N. Aydin and D. Frey},
  journal={Basic and Applied Social Psychology},
  year={2010},
  volume={32},
  pages={340 - 347}
}
The present research investigated the impact of a social information source's physical attractiveness on selective exposure to decision-relevant information. In two studies, support was found for the hypothesis that physically attractive information sources lead decision makers into being more selective in both searching for (Studies 1 and 2; selective exposure) and evaluating (Study 2; biased assimilation) decision-relevant information. In both studies, the effect was driven by differences in… Expand
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