Persuasion: Empirical Evidence

@article{DellaVigna2009PersuasionEE,
  title={Persuasion: Empirical Evidence},
  author={Stefano DellaVigna and Matthew Gentzkow},
  journal={Behavioral \& Experimental Economics},
  year={2009}
}
We provide a selective survey of empirical evidence on the effects as well as the drivers of persuasive communication. We consider persuasion directed at consumers, voters, donors, and investors. We organize our review around four questions. First, to what extent does persuasion affect the behavior of each of these groups? Second, what models best capture the response to persuasive communication? In particular, we distinguish information-based models from preference-based models. Third, what… Expand
...
1
2
3
4
5
...

References

SHOWING 1-10 OF 150 REFERENCES
Persuasion in Finance
Persuasion Bias, Social Influence, and Unidimensional Opinions
PERSUASION BIAS , SOCIAL INFLUENCE , AND UNIDIMENSIONAL
Persuasion Bias, Social Influence, and Uni-Dimensional Opinions
Bayesian Persuasion
Media Bias and Reputation
...
1
2
3
4
5
...