Personas , Participatory Design and Product Development : An Infrastructure for Engagement

@inproceedings{Grudin2002PersonasP,
  title={Personas , Participatory Design and Product Development : An Infrastructure for Engagement},
  author={Jonathan Grudin and John Pruitt},
  year={2002}
}
The design of commercial products that are intended to serve millions of people has been a challenge for collaborative approaches. The creation and use of fictional users, concrete representations referred to as ‘personas’, is a relatively new interaction design technique. It is not without problems and can be used inappropriately, but based on experience and analysis it has extraordinary potential. Not only can it be a powerful tool for true participation in design, it also forces designers to… CONTINUE READING

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