Personally Relevant Climate Change

@article{Scannell2013PersonallyRC,
  title={Personally Relevant Climate Change},
  author={Leila Scannell and Robert Gifford},
  journal={Environment and Behavior},
  year={2013},
  volume={45},
  pages={60 - 85}
}
To help mitigate the negative effects of climate change, citizens’ attitudes and behaviors must be better understood. However, little is known about which factors predict engagement with climate change, and which messaging strategies are most effective. A community sample of 324 residents from three regions in British Columbia read information either about a climate change impact relevant to their local area, a more global one, or, in a control condition, no message. Participants indicated the… 

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