Personal innovativeness, social influences and adoption of wireless Internet services via mobile technology

@article{Lu2005PersonalIS,
  title={Personal innovativeness, social influences and adoption of wireless Internet services via mobile technology},
  author={June Lu and James E. Yao and Chun-Sheng Yu},
  journal={J. Strateg. Inf. Syst.},
  year={2005},
  volume={14},
  pages={245-268}
}
  • June Lu, James E. Yao, Chun-Sheng Yu
  • Published 2005
  • Computer Science, Engineering
  • J. Strateg. Inf. Syst.
  • Abstract Technology acceptance research has tended to focus on instrumental beliefs such as perceived usefulness and perceived ease of use as drivers of usage intentions, with technology characteristics as major external stimuli. Behavioral sciences and individual psychology, however, suggest that social influences and personal traits such as individual innovativeness are potentially important determinants of adoption as well, and may be a more important element in potential adopters' decisions… CONTINUE READING

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