Perceptual effects of social salience: evidence from self-prioritization effects on perceptual matching.

Abstract

We present novel evidence showing that new self-relevant visual associations can affect performance in simple shape recognition tasks. Participants associated labels for themselves, other people, or neutral terms with geometric shapes and then immediately judged whether subsequent label-shape pairings were matched. Across 4 experiments there was a reliable… (More)

Cite this paper

@article{Sui2012PerceptualEO, title={Perceptual effects of social salience: evidence from self-prioritization effects on perceptual matching.}, author={Jie Sui and Xun He and Glyn W. Humphreys}, journal={Journal of experimental psychology. Human perception and performance}, year={2012}, volume={38 5}, pages={1105-17} }