Perceptions Of Leader Charisma, Effectiveness, And Integrity: Effects of Exemplification, Delivery, and Ethical Reputation

@inproceedings{Gardner2003PerceptionsOL,
  title={Perceptions Of Leader Charisma, Effectiveness, And Integrity: Effects of Exemplification, Delivery, and Ethical Reputation},
  author={William L. Gardner},
  year={2003}
}
This study explored the extent to which a leader who claims to be either exemplary or pragmatic and is revealed to have a reputation for either deception or honesty is perceived to be charismatic, effective, and morally worthy. The effects of message delivery and participants’ scores on the Romance of Leadership Scale (RLS) were also examined. The results revealed that (a) a strong versus weak delivery produced higher ratings of leader charisma and effectiveness; (b) exemplary versus pragmatic… CONTINUE READING

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