Perception of risk.

@article{Slovic1987PerceptionOR,
  title={Perception of risk.},
  author={Paul Slovic},
  journal={Science},
  year={1987},
  volume={236 4799},
  pages={280-5}
}
Studies of risk perception examine the judgements people make when they are asked to characterize and evaluate hazardous activities and technologies. This research aims to aid risk analysis and policy-making by providing a basis for understanding and anticipating public responses to hazards and improving the communication of risk information among lay people, technical experts, and decision-makers. This work assumes that those who promote and regulate health and safety need to understand how… CONTINUE READING
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