Perceived reality and the cultivation hypothesis

  title={Perceived reality and the cultivation hypothesis},
  author={W. Potter},
  journal={Journal of Broadcasting & Electronic Media},
  • W. Potter
  • Published 1986
  • Psychology
  • Journal of Broadcasting & Electronic Media
The relationship specified by the cultivation hypothesis was elaborated by using a concept of perceived reality that included the dimensions of Magic Window, Instruction, and Identity. As in previous studies, the cultivation effect was nonsignificant after controls for demographics were introduced. However, the cultivation effect was found in certain subgroups of subjects partitioned according to their level of perceived reality. 
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