Participatory media fandom: A case study of anime fansubbing

  title={Participatory media fandom: A case study of anime fansubbing},
  author={Hye Kyung Lee},
  journal={Media, Culture \& Society},
  pages={1131 - 1147}
  • H. Lee
  • Published 1 November 2011
  • Art
  • Media, Culture & Society
Recent years have seen the rise of consumers’ voluntary translation and distribution of foreign cultural products on a global scale. Such a practice not only facilitates the grassroots globalization of culture but also questions the cultural industries’ current model of global distribution. This article explores the nature and implications of fan-translation and distribution of cultural commodities through a case study of English fansubbing of anime (subtitling of Japanese animation in English… 

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