Parasocial Breakups: Measuring Individual Differences in Responses to the Dissolution of Parasocial Relationships

  title={Parasocial Breakups: Measuring Individual Differences in Responses to the Dissolution of Parasocial Relationships},
  author={Jonathan Cohen},
  journal={Mass Communication and Society},
  pages={191 - 202}
  • Jonathan Cohen
  • Published 1 May 2003
  • Psychology
  • Mass Communication and Society
A self-report measure is presented for assessing the expected reactions of television viewers to the loss of parasocial relationships. Based on three separate samples, the measure is validated and used to explore differences in how people react to parasocial breakup. Findings suggest that, although women develop stronger parasocial relationships, they do not react differently than men to expected breakup. Teens, however, expect to be more upset than adults, following parasocial breakup. Results… 
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