Parallals between attitudes and traits as predictors of behavior.

  title={Parallals between attitudes and traits as predictors of behavior.},
  author={Steven J. Sherman and Russell H. Fazio},
  journal={Journal of personality},
  volume={51 3},
Both attitudes and traits have served as within-person constructs intended to permit the prediction of later behavior. Despite this similarity, research in the two domains has tended to progress in a relatively independent fashion. A number of parallels between the attitude and trait literature are noted with regard to definitions of the constructs and their utility as predictors of behavior. Parallels with respect to the identification of variables that moderate the attitude-behavior and trait… CONTINUE READING