Optimal Market Intelligence Strategy When Management Attention Is Scarce

@article{Christen2009OptimalMI,
  title={Optimal Market Intelligence Strategy When Management Attention Is Scarce},
  author={Markus Christen and William Boulding and Richard Staelin},
  journal={Management Science},
  year={2009},
  volume={55},
  pages={526-538}
}

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