Opportunity Identification and Its Role in the Entrepreneurial Classroom : A Pedagogical Approach and Empirical Test

@inproceedings{DeTienne2004OpportunityIA,
  title={Opportunity Identification and Its Role in the Entrepreneurial Classroom : A Pedagogical Approach and Empirical Test},
  author={Dawn R. DeTienne and Gaylen N. Chandler and Utah},
  year={2004}
}
Opportunity identification is emerging as an important content area in entrepreneurship education. We propose that opportunity identification is a competency that can be developed as are other unique competencies and that the entrepreneurship classroom is an appropriate venue for developing the skills necessary to improve the ability to identify opportunities. Using a variation of a Solomon Four Group Designed experiment, our results show that individuals can learn processes of opportunity… CONTINUE READING

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