Online Hunting and Gathering: An Evolutionary Perspective on Sex Differences in Website Preferences and Navigation

@article{Stenstrom2008OnlineHA,
  title={Online Hunting and Gathering: An Evolutionary Perspective on Sex Differences in Website Preferences and Navigation},
  author={Eric Stenstrom and Per Stenstrom and Gad Saad and Saoussen Cheikhrouhou},
  journal={IEEE Transactions on Professional Communication},
  year={2008},
  volume={51},
  pages={155-168}
}
Despite numerous sex differences found in spatial navigation, perception, and verbal abilities, the manner in which these differences manifest themselves in terms of online navigation has yet to be explored. We propose a unified framework based on evolutionary psychology and supported by recent findings in cognitive neuroscience for understanding sex differences in cognition and how they relate to online navigation and website preferences. The literature on sex differences in navigation, object… CONTINUE READING

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