• DOI:10.1207/s15506878jobem4602_4
Corpus ID: 145178519

Online Action in Campaign 2000: An Exploratory Analysis of the U.S. Political Web Sphere

@article{Foot2002OnlineAI,
  title={Online Action in Campaign 2000: An Exploratory Analysis of the U.S. Political Web Sphere},
  author={K. Foot and S. Schneider},
  journal={Journal of Broadcasting & Electronic Media},
  year={2002},
  volume={46},
  pages={222 - 244}
}

K. Foot, S. Schneider

Published 2002

Sociology

Journal of Broadcasting & Electronic Media

This study examines the nature of political action on and between election-oriented Web sites during the 2000 election season in the United States, based on Web materials and interviews with political Web producers. Our analysis focuses on 3 facets of online action: coproduction, carnival, and mobilization. We suggest these portend an evolution of political Communication, and we point to ways in which the 2000 political Web re-shaped the U.S. electoral process. Through this article we seek to… CONTINUE READING

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