One-Way Mirrors and Weak-Signaling in Online Dating: A Randomized Field Experiment

@inproceedings{Umyarov2013OneWayMA,
  title={One-Way Mirrors and Weak-Signaling in Online Dating: A Randomized Field Experiment},
  author={Akhmed Umyarov and Ravi Bapna and Jui Ramaprasad and Galit Shmueli},
  booktitle={ICIS},
  year={2013}
}
The growing popularity of online dating sites is altering one of the most fundamental human activities, finding a date or a marriage partner. Online dating platforms offer new capabilities, such as extensive search, big-data based mate recommendations and varying levels of anonymity, whose parallels do not exist in the physical world. Yet, little is known about the causal effects of these new features. In this study we examine the impact of a particular anonymity feature, which is unique to… CONTINUE READING

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