One Bias Fits All? Three Types of Media Bias and Their Effects on Party Preferences

  title={One Bias Fits All? Three Types of Media Bias and Their Effects on Party Preferences},
  author={Jakob-Moritz Eberl and H. Boomgaarden and Markus Wagner},
  journal={Communication Research},
  pages={1125 - 1148}
Bias in political news coverage may have a profound influence on voter opinions and preferences. However, the concept of media bias actually encompasses different sub-types: Visibility bias is the salience of political actors, tonality bias the evaluation of these actors, and agenda bias the extent to which parties address preferred issues in media coverage. The present study is the first to explore how each type of bias influences party preferences. Using data from the Austrian parliamentary… Expand

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