On the Spot: Seeking Acceptance and Expressing Resistance through the Bindi

  title={On the Spot: Seeking Acceptance and Expressing Resistance through the Bindi},
  author={M. Antony},
  journal={Journal of International and Intercultural Communication},
  pages={346 - 368}
  • M. Antony
  • Published 2010
  • Sociology
  • Journal of International and Intercultural Communication
  • Abstract Originally indicative of adherence to Hindu spirituality, the bindi is gaining popularity beyond Indian shores as a trendy fashion accessory. This paper attempts a discursive analysis of the bindi as a performative indicator of acquiescence to the Indian way of life, and as a symbol of resistance to assert individuality and femininity in the pursuit of larger sociopolitical action. Research findings indicate that although it was once considered a quintessential symbol of Indian… CONTINUE READING
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