On the Precipice of a “Majority-Minority” America

@article{Craig2014OnTP,
  title={On the Precipice of a “Majority-Minority” America},
  author={Maureen A. Craig and Jennifer A Richeson},
  journal={Psychological Science},
  year={2014},
  volume={25},
  pages={1189 - 1197}
}
The U.S. Census Bureau projects that racial minority groups will make up a majority of the U.S. national population in 2042, effectively creating a so-called majority-minority nation. In four experiments, we explored how salience of such racial demographic shifts affects White Americans’ political-party leanings and expressed political ideology. Study 1 revealed that making California’s majority-minority shift salient led politically unaffiliated White Americans to lean more toward the… Expand

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