On conviction's collective consequences: integrating moral conviction with the social identity model of collective action.

@article{vanZomeren2012OnCC,
  title={On conviction's collective consequences: integrating moral conviction with the social identity model of collective action.},
  author={Martijn van Zomeren and Tom Postmes and Russell Spears},
  journal={The British journal of social psychology},
  year={2012},
  volume={51 1},
  pages={
          52-71
        }
}
This article examines whether and how moral convictions predict collective action to achieve social change. Because moral convictions - defined as strong and absolute stances on moral issues - tolerate no exceptions, any violation motivates individuals to actively change that situation. We propose that moral convictions have a special relationship with politicized identities and collective action because of the potentially strong normative fit between moral convictions and the action-oriented… Expand
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  • Europe's journal of psychology
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The Importance of Protesters’ Morals: Moral Obligation as a Key Variable to Understand Collective Action
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Results are encouraging, showing not only that moral obligation is different to moral conviction and moral norm, but also that it is a more effective predictor working both for intention and real participation. Expand
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References

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This article examines whether and how moral convictions, defined as strong and absolute stances on moralized issues, motivate advantaged group members to challenge social inequality. Specifically, we… Expand
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