On Unexpectedness in Recommender Systems: Or How to Better Expect the Unexpected

@article{Adamopoulos2014OnUI,
  title={On Unexpectedness in Recommender Systems: Or How to Better Expect the Unexpected},
  author={P. Adamopoulos and A. Tuzhilin},
  journal={Marketing Science eJournal},
  year={2014}
}
  • P. Adamopoulos, A. Tuzhilin
  • Published 2014
  • Computer Science
  • Marketing Science eJournal
  • Although the broad social and business success of recommender systems has been achieved across several domains, there is still a long way to go in terms of user satisfaction. One of the key dimensions for significant improvement is the concept of unexpectedness. In this paper, we propose a method to improve user satisfaction by generating unexpected recommendations based on the utility theory of economics. In particular, we propose a new concept of unexpectedness as recommending to users those… CONTINUE READING
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