Neural Correlates of Behavioral Preference for Culturally Familiar Drinks

@article{McClure2004NeuralCO,
  title={Neural Correlates of Behavioral Preference for Culturally Familiar Drinks},
  author={Samuel M. McClure and Jian Li and Damon Tomlin and Kim S. Cypert and Latan{\'e} M. Montague and P. Read Montague},
  journal={Neuron},
  year={2004},
  volume={44},
  pages={379-387}
}

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